Digital Marketing

Sep 2, 2011

Building Links Through Social Media Optimization (SMO)

Building Links Through Social Media Optimization (SMO): Social media is growing in the links and was built to share content! If you're not enjoying the feat of building links between the media you are missing out on some good connections (social cues) that have much weight in the eyes of search engines.

1. Social Bookmarking Sites
The social bookmarking sites are a good place to get links to content items and help promote your content to a wider audience.

2. Share Buttons
Share buttons let your target audience to promote your content for you. As each like/ Tweet / post / email / +1 etc, therefore sends a signal to search engines that your content is valuable and useful. If your blog is on the same domain as the website of your company, it is a great way to create the total value of your site. Internal links provide the pages on your site to share the juice links to other pages so strongly associated blog disclose their trust factor with the rest of your site.

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