Digital Marketing

Jun 28, 2011

2011 Latest Updates in Google Webmaster Tools

There are three major Google Webmaster Tools Updates in 2011 to till date. Below are three updates which were live in February 2011.

Here are the details with dates:

   1. Check your website instant preview in Google Webmastertools - May 18th 2011
   2. Better way to Remove URLS from search Engine Results - May 17th 2011
   3. Suggestions to build high quality sites in the web - May 6th 2011
   4. Google is supporting flash in instant previews - May 6th 2011
   5. Wordpress Plugin for Google Webmaster tools verification - Apr 19th 2011
   6. New Methods to verify websites in Google Webmaster tools - Apr 21st 2011
   7. Google Panda Update goes Global for English Users - Apr 11th, 2011
   8. Now Pagespeed online with Mobile Support - Mar 31st, 2011
   9. Detecting Mobile User Agent - Mar 30th, 2011
  10. Introducing Google Social +1 button - Mar 28th, 2011
  11. Video Sitemaps Help - Mar 24th, 2011 
  12. Google Panda / Farmer Update - Feb 24th, 2011
  13. Making Websites Mobile Friendly - Feb 22nd, 2011
  14. Advanced features in Webmaster tools with analytics data - Feb 18th, 2011
  15. Single Login for Analytics and Webmaster Tools -  Feb 07, 2011
  16. Webmaster Tools Search Queries Update - Feb 03, 2011

In January, the Webmaster Tools team has released a new feature to merge Webmaster Tools data with Google Analytics. As we expected the Google team started going out more advanced features by combining the GA and GWT.

Webmaster Tools to Analytics

Now, we can distinguish search queries based on the type of search, location and impressions vs. clicks. Take a look at the above screen for clear picture. This type of segmentation data will allow the team of SEO for a better understanding of search queries, so they can offer quality results.

Google Analytics to Google Webmaster Tools:

Another update from the team of webmasters to combine Google Analytics to Webmaster Tools. "Is it a good idea?". Yes, it is. Link analysis tools for webmasters to give more accurate impressions vs. clicks counted in Webmaster Tools. Helps SEO professionals to find the best keywords to get good results

In the future we can expect many changes in the webmaster tools relevant to Google Analytics data. We can see that the existing articles and updated including new sections in the webmaster tools. See future changes in the Webmaster Tools Dashboard.

Webmaster Tools Search Queries Update:

Google Webmaster Team has updated the features in search queries section based on feedback from many webmasters. Prior to February 2, 2011 Administrators can see impressions count in two or three digits. After February 3, 2011 count will be shown in one to two digits.

Google team, said that "the reason for this update to represent the numbers are nice and reduce confusion for webmasters." Internal ranking and impression counting systems are identical, only the outer display will change.

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